Plasti-Max‘s adventure dates back to 1958 thanks to Arnaldo Mazzucchelli, founder and President, in Grumello del Monte, close to Bergamo.
The company has always been able to innovate its business in line with market demands: in the 1960s, the production expanded to collar stiffeners and seals for shirts; in the 70s to shirt hangers, socks hooks, supports for clothes and linen, up to sophisticated plastic containers for products that require protection and maximum visibility of the internal pack.
The company’s big competitive advantage is related to the continuous technological innovation of its production structure, the ability to create items with a sophisticated design and the attention paid in the choice of raw materials, which allow Plasti-Max to always be up to the most demanding, specific, complex and detailed requirements of its clientele.
Experience has allowed us to develop fundamental skills:
Since 1958 Plasti-Max is a reference point for its customers.
“Be the best of whatever you are.”
MARTIN LUTHER KING
Plasti-Max stands as the world leader in the supply of plastic hangers and anti-theft solutions. Its mission is increasing growth rates, and providing customers with a better service every day by expanding towards new international markets and discover new businesses.
Plasti-Max bases its success on precise entrepreneurial choices, including the one to privilege the synergy between accurate, typically artisanal, manufacturing and the use of the most advanced technologies. The company’s distinctive feature is the ability to evolve its production in line with the demands of the market and every single customer.
Plasti-Max products are the result of an internal “circular economy” that involves the entire production process: direct reuse of internal waste, use of certified recycled materials from separate waste collection and regenerated packaging.
Everything produced with at least 30% renewable energy.
Plasti-Max has always been a family owned company.
Knowing how to combine innovation and tradition is itself a “challenge”, that only an aware management can face. The mission of Plasti-Max Group management is to consolidate foundations laid during the years, to ensure that even future generations can understand the meaning and pass it on in turn.
Another important value that the company has been able to pursue is to always get in step with the times. There was an historical period in which innovation meant internationalization: it is not predictable the association of this term to a family business. However, Plasti-Max expanded its production and commercial skills where it could have been able to support its existing customers and why not, where it could have developed the portfolio. Thus, the Trading Company in China and the production branch in Egypt became part of the group.
Obviously different scenarios involve different difficulties, it implies evaluations to understand the best port of destination and the best way to land. It implies adapting to the local reality, “setting aside” what are Italian culture and traditions to discover, understand and respect the local ones.
It also implies – unfortunately – discovering that the difficulty is greater than expected.
It’s all part of the game, and to paraphrase the motto that has always guided Mr. Mazzucchelli, and so all of us, you must never be afraid and stop in front of what appear to be insurmountable obstacles because one day they could turn out to be opportunities and constitute an added value.
cit. Arnaldo Mazzucchelli
Founder & President